This page highlights marketing and design work completed at MAC Wholesale, where I currently work as Marketing Manager. My role includes overseeing marketing operations, product presentation, special projects, trade show setup, and social media, while working closely with internal teams, vendors, and customers.
Created and developed a comprehensive brand style guide outlining logo usage, typography, color standards, and branding rules to ensure consistency across internal and external marketing materials.
Excel-based sell sheets for every product we offer, designed to present product details, variations, and pricing for B2B customers using original product photography and information gathered with hands-on work with the inventory.
Trade show setup for MAC Wholesale, including booth layout, product displays, labeling, signage, and sample organization for B2B events.
Designed custom labels and packaging graphics for a variety of special projects, along with mockup images to show customers how the finished product would look prior to production. These projects involved close coordination with customers, printers, and internal teams.
Collection of social media content created, planned, and posted over the past 18 months for MAC Wholesale, focused on brand visibility, product promotion, and consistent visual presentation.
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